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1.
Buyer attitudes and brand choice behavior / by George S. Day by Series: Graduate School of Business dissertations series Columbia University and the Free Press
Publication details: New York : Free Press, 1970
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.3.D3, ...

2.
Consumerism : search for the consumer interest / by David A. Aaker, George S. Day by
Edition: 3rd ed.
Publication details: New York : Free Press, 1978
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HC110.C63A6 1978, ...

3.
Consumerism : search for the consumer interest / David A. Aaker and George S. Day by
Edition: 2nd ed.
Publication details: New York : Free Press, 1974
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HC110.C63A6 1974, ...

4.
Market driven strategy processes for creating value George S. Day by
Publication details: New York Free Press 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.D392.

5.
Marketing research David A. Aaker, George S. Day. by
Edition: 4th ed.
Publication details: New York John Wiley & Sons 1990
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.A14 1990.

6.
Marketing research David A.Aaker (and) George S.Day. by Series: Wiley series in marketing
Edition: 2nd ed.
Publication details: New York J.Wiley 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.2.A14 1983, ...

7.
Marketing research / David A. Aaker, V. Kumar, George S. Day by
Edition: 9th ed.
Publication details: Hoboken, NJ : John Wiley & Sons, 2007
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.A14 2007.

8.
Wharton on dynamic competitive strategy / editors: George S. Day and David J. Reibstein ; with Robert E. Gunther by
Publication details: New York : John Wiley & Sons, 1997
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HD41.W494, ...

9.
Wharton on managing emerging technologies / edited by George S. Day, Paul J. H. Schoemaker, Robert E. Gunther. by
Publication details: New York : John Wiley & Sons, 2000
Availability: Items available for loan: PERPUSTAKAAN LINGKUNGAN KEDUA (1)Call number: T49.5.W49 3[00006000537]. Not available: PERPUSTAKAAN TUN SERI LANANG: Checked out (1).

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