TY  - BOOK
AU  - Grikscheit,Gary M,b.1940
AU  - Cash,Harold C
AU  - Crissy,W.J.E.(William Joseph Eliot)
TI  - Handbook of selling: psychological, managerial, and marketing bases 
SN  - 0471044822
PY  - 1981///
CY  - New York
PB  - Wiley
KW  - Selling
N1  - 'A Ronald Press publication.'; Includes index; Bibliography: p.484-495
ER  -