TY  - BOOK
AU  - Levinson,Jay Conrad
TI  - Guerrilla marketing attack: new strategies, tactics, and weapons for winning big profits for your small business 
SN  - 0395502209
PY  - 1989///
CY  - Boston
PB  - Houghton Mifflin
KW  - Marketing
KW  - Small business
KW  - Management
KW  - Advertising
N1  - Includes index; Bibliography : p. 183-187
ER  -