Jugenheimer, Donald Wayne, 1943- Future communications technological advances and their principal implications for advertising [microform] / [by] Donald Waynd Jugenheimer - Ann Arbor, Mich. : University Microfilms International, 1972 - 1 microfilm reel : positive ; 35 mm. Thesis (Ph.D.) - University of Illinois, 1972 Subjects--Topical Terms: Advertising media planning