Kishi, Shizue <br/><br/>
Exposure distribution models in advertising media / 
by Shizue Kishi 
 - Urbana :  University of Illinois,  1983 
 - ix, 522 p. ;  22 cm. 
<br/><br/>Thesis (Ph.D.) - University of Illinois, 1983 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising media planning