TY  - BOOK
AU  - Still,Richard R.
AU  - Cundiff,Edward W.
TI  - Essentials of marketing
SN  - 0132864681
PY  - 1972///
CY  - Englewood Cliffs, N. J.
PB  - Prentice-Hall
KW  - Marketing
N1  - Includes index
ER  -