Nik Rahimah Nik Yacob <br/><br/>
An empirical examination of product sysbolism from an ethnic subcultural perspective / 
by Nik Rahimah Nik Yacob 
 - Boulder, Colo. :  University of Colorado,  1989 
 - 260 p. ;  32 cm. 
<br/><br/>Thesis (Ph. D.)-University of Colorado, 1989 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers' preferences--Malaysia<br/>Consumer behavior--Malaysia<br/>Brand choice--Malaysia