Rishi, Bikramjit, <br/><br/>
Islamic perspectives on marketing and consumer behavior :  planning, implementation, and control / 
Bikramjit Rishi. 
 - xxi, 389 pages :  illustrations ;  27 cm. 
<br/><br/>Includes bibliographical references (pages 334 -376) and index. 
<br/><br/><label>ISBN: </label>9781466681392  RM837.43 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer--Research--Islamic countries.<br/>Marketing--Islamic countries.<br/>Consumer behavior--Islamic countries.