Hair, Joseph F. Effective selling / Joseph F. Hair, Francis L. Notturno, Frederick A. Ross - 8th ed. - Cincinnati : South-Western Pub. Co., 1991 - 644 p. : ill. ; 24 cm. Eight ed. of : Effective selling / Charles A. Kirkpatrick, Frederick A. Ross, 7th ed. ISBN: 0538195703 LCCN: 90-009540 Subjects--Topical Terms: Selling