TY  - BOOK
AU  - Narizan Abdullah,
TI  - Customer value co-creation behaviour and service loyalty in Malaysia spa and wellness industry
PY  - 2018///
KW  - Universiti Kebangsaan Malaysia
KW  - Dissertations
KW  - Dissertations, Academic
KW  - Malaysia
KW  - Customer loyalty
KW  - Marketing strategy
N1  - Tesis (Ph.D) - Universiti Kebangsaan Malaysia, 2018; Rujukan : mukasurat 210-244
ER  -