Journal of advertising research  [microform] 

 - New York :  Advertising Research Foundation,  1960- 
 - 1 microfilm reel ;   35mm. 
 - Vol.1-11 (Sept 1960-Dec.1971)-Vol.14, No.1-6(Feb-Dec 1974) 
<br/><br/> v.15, no.1-6 (Feb-Dec 1975) - v.16, no.1-6 (Feb-Dec 1976)  Includes index. 
<br/><br/><br/>Requires the use of a microfilm reader. 
<br/><br/><label>ISSN: </label>0021-8499