Phadke, Uday,

The scale-up manual : handbook for innovators, entrepreneurs, teams and firms / Uday Phadke (Cartezia, UK), Shailendra Vyakarnam (Cranfield University, UK). - xxviii, 336 pages : illustrations ; 18 cm.

9781786345905 RM499.20 9781786346261


New business enterprises--Management.
New products.
Marketing.
Strategic planning.