TY  - BOOK
AU  - Pantano,Eleonora
TI  - Successful technological integration for competitive advantage in retail settings
T2  - A volume in the advances in E-Business research (AEBR) book series
SN  - 9781466682986
PY  - 2015///]
CY  - Hershey, PA
PB  - Business Science Reference, An Imprint of IGI Global
KW  - Retail trade
KW  - Technological innovations
KW  - Management
N1  - Includes bibliographical references (pages 340-394) and index
N2  - 'This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices'--
UR  - https://eresourcesptsl.ukm.remotexs.co/user/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-8297-9
ER  -