Kennedy, Marie R., <br/><br/>
Marketing your library's eletronic resources :  a how-to-do-it manual for librarians / 
Marie R. Kennedy, Cheryl LaGuardia. 
 - Second edition. 
 - xxi, 218 pages :  illustrations ;  28 cm. 
 - How-to-do-it manuals for libraries .
 - How-to-do-it manuals for libraries. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780838915653  RM253.79 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Libraries--Special collections--Electronic information resources.<br/>Libraries--Marketing.<br/>Digital libraries--Marketing.<br/>Electronic information resources--Marketing.<br/>Libraries--Marketing--Case studies.