Neesa Ameera Mohamed Salim,

Advertising literacy and its relation to the consumption of fly postings among the low-income community / Neesa Ameera Binti Mohamed Salim - xiv, 269 pages : illustrations ; 30 cm.

Tesis (Ph.D.)-Universiti Kebangsaan Malaysia, 2018.

References : page 196-218.

Hadiah


Universiti Kebangsaan Malaysia--Dissertations.


Dissertations, Academic--Malaysia.
Media literacy.
Advertising.