Advertising literacy and its relation to the consumption of fly postings among the low-income community /
Neesa Ameera Binti Mohamed Salim
- xiv, 269 pages : illustrations ; 30 cm.
Tesis (Ph.D.)-Universiti Kebangsaan Malaysia, 2018.
References : page 196-218.
Hadiah
Universiti Kebangsaan Malaysia--Dissertations.
Dissertations, Academic--Malaysia. Media literacy. Advertising.