TY - BOOK AU - Berkowitz,Eric N. TI - Essentials of health care marketing SN - 9781284094312 PY - 2017///], ©2017 CY - Burlington PB - Jones & Bartlett Learning KW - Marketing of Health Services N1 - This book includes online access at www.JBLearning.com, please refer library staff for the password; Includes bibliographical references and index UR - www.JBLearning.com ER -