TY  - BOOK
AU  - Sparks,Glenn Grayson
TI  - Media effects research: a basic overview 
SN  - 9781305077478
PY  - 2016///
CY  - Boston, MA
PB  - Cengage Learning
KW  - Mass media
KW  - Social aspects
KW  - Research
KW  - Methodology
N1  - Previous edition : 2013; Includes bibliographical references and index
ER  -