Advertising and promotions :  trends and reflections / 
editors Mat Pauzi Abd. Rahman [and] Mazni Hj. Buyong. 
 - viii, 125 pages ;  25 cm. 
<br/><br/><label>ISBN: </label>983996755X  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Malaysia<br/>Sales promotion