TY - BOOK AU - Glapka,Ewa ED - SpringerLink (Online service) TI - Reading bridal magazines from a critical discursive perspective SN - 9781137333582 PY - 2014/// CY - London PB - Palgrave Macmillan UK KW - Social sciences KW - Culture KW - Study and teaching KW - Communication KW - Sociolinguistics KW - Discourse analysis KW - Sociology KW - Cultural studies KW - Sex (Psychology) KW - Gender expression KW - Gender identity KW - Social Sciences KW - Gender Studies KW - Discourse Analysis KW - Cultural and Media Studies, general KW - Media Studies KW - Cultural Studies N2 - Offering a critique of contemporary wedding discourse, this book marries together analyses of media texts and their reception to propose a new approach to media discourse. The analysis richly illustrates how women are invited to embrace not only the stereotypical idea of bridal femininity but also a consumptive way of experiencing it UR - https://eresourcesptsl.ukm.remotexs.co/user/login?url=http://dx.doi.org/10.1057/9781137333582 ER -