Incentive marketing and sales promotion. 

 - 19 microfiches ;  11 x 15 cm. 
 - Vol. 15, no. 1 (Aug 1979)-Vol. 15, no. 10 (Jun 1980) 
<br/><br/> Include Buyers' Guide 1979-1980  On microfiche header: No. of publication UMI# 5680.01 
<br/><br/><br/>Requires the use of a microfiche reader. 
<br/><br/><label>ISSN: </label>0305-2230 
 = Incentive marketing and sales promotion. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Premiums (Retail trade)--Periodicals.<br/>Sales promotion--Periodicals.<br/>Advertising specialties--Periodicals.