Incentive marketing. (Ann Arbor, Michigan : University Microfilms International, 1977)
'Incorporating Incentive travel.'
On microfiche header: No. of publication UMI# 10316
Requires the use of a microfiche reader.
Description based on : Vol. 143, no. 1 (Jan 1977) ; title from cover.
Keywords: Advertising specialties -- Periodicals; Premiums (Retail trade) -- Periodicals