TY  - BOOK
AU  - Hiam,Alexander
TI  - The vest-pocket marketer: classic marketing tools for executives 
SN  - 9780139323027
U1  - 658.8 20
PY  - 0000///ñ991
CY  - Englewood Cliffs, NJ
PB  - Prentice-Hall
KW  - Marketing
KW  - Handbooks, manuals, etc
KW  - fast
KW  - Handbooks and manuals
N1  - Includes index
N2  - Classic Marketing Tools For Executives
ER  -