Becker, Samuel L. <br/><br/>
Discovering mass communication / 
Samuel L. Becker 
 - 2nd ed. 
 - Glenview, Illinois :  Scott,  1987 
 - xvii, 494 p. :  ports. ;  24 cm. 
<br/><br/>Includes bibliographies and index 
<br/><br/><label>ISBN: </label>0673183904 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media