Sandage, C. H.  1902- <br/><br/>
Advertising theory and practice / 
C. H. Sandage, Vernon Fryburger, Kim Rotzoll 
 - 9th ed. 
 - Homewood, Ill. :  R. D. Irwin,  1975 
 - xiii,703 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0256016550 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising