TY  - BOOK
AU  - Banta,Trudy W.
AU  - Palomba,Catherine A.
TI  - Assessment essentials: planning, implementing, and improving assessment in higher education 
T2  - The Jossey-Bass higher and adult education series
SN  - 9781118903322
PY  - 2014///]
CY  - San Francisco, CA
PB  - Jossey-Bass, a Wiley brand
KW  - Universities and colleges
KW  - United States
KW  - Examinations
N1  - Catherine A. Palomba is the first author on the title page of the first edition; Includes bibliographical references (pages 279-310) and indexes; Defining assessment -- The Essentials of Assessment -- Engaging faculty and students in assessment -- Setting expectations and preparing to select measures -- Using direct measures -- Using indirect assessment methods -- Assessing learning in the major -- Assessing learning in general education -- Assessing student learning and program effectiveness in student affairs -- Analyzing, reporting, and using assessment results -- Assessing institutional effectiveness -- Summing up
ER  -