Mahoney, James. <br/><br/>
Strategic communication :  principles and practice / 
spine title :  Strategic communication. 
James Mahoney. 
 - xvii, 260 pages :  illustrations ;  24 cm. 
<br/><br/>Includes bibliographical references : pages 245-252 and index. 
<br/><br/><label>ISBN: </label>9780195576894  RM195.00 0195576896 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication.<br/>Communication.<br/>Management.