Transformative service in improving societal well-being - Khairul Akmaliah Adham; Aliah Hanim Mohd. Salleh; Aini Aman (Bangi, Selangor : Penerbit Universiti Kebangsaan Malaysia, 2014)
Includes bibliographical references : page [128]-142 and index.
Keywords: Service industries -- Marketing; Quality of life