Kaatz, Ronald B. <br/><br/>
Advertising & marketing checklists :  77 proven checklists to save time & boost advertising effectiveness / 
Ron Kaatz 
 - Lincolnwood, Ill. :  NTC Business Books,  1989 
 - xiv, 175 p. ;  28 cm. 
<br/><br/><label>ISBN: </label>0844231983 
<br/><br/><label>LCCN: </label>88-062121 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Handbooks, manuals, etc.