Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham 
 - 9th ed. 
 - Boston :  Irwin/McGraw-Hill,  1995 
 - xxiii, 772 p. :  ill. (some col.) ;  26 cm. 
<br/><br/>
<br/><br/><label>ISBN: </label>0071152091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>International business enterprises