Innovation in pricing : contemporary theories and best practices / edited by Andreas Hinterhuber and Stephan Liozu. - London : Routledge, 2013. - xix, 416 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9780415521611 (hbk.) RM637.13 9780415521642 (pbk.)


Pricing.
Marketing--Technological innovations.