Assessment and planning in health programs /
Bonni C. Hodges ; with Donna M. Videto.
- 2nd ed.
- Sudbury, MA : Jones & Bartlett Learning, 2011.
- xiii, 265 p. : ill., map ; 23 cm.
Assessment for developing programs and interventions : the big picture -- Paint a picture of your target population : assessing assets and problems -- Data collection strategies for needs assessment and evaluations -- Program planning : the big picture -- Social marketing, program planning, and implementation -- The importance and use of theories in health education and health promotion -- Identifying and writing mission statements, goals, and objectives -- Identifying strategies and activities -- Program implementation -- Program evaluation : background and basics.
9780763790097 RM208.66 0763790095
2010-024219
Health education. Evaluation Studies as Topic. Health promotion. Program Evaluation--methods.