Achieving success through social capital : tapping the hidden resources in your personal and business networks /
Wayne Baker.
- San Francisco : Jossey-Bass, 2012
- xvii, 256 p. : ill. ; cm.
- University of Michigan Business School management series .
Includes bibliographical references (p. 199-224) and index.
What is social capital, and why should you care about it? -- Evaluating your social capital -- Building entrepreneurial networks -- Using your social capital -- Building social capital as an organizational competence.
9781118602591 (pbk.) RM79.18
Business networks. Social networks. Social capital (Sociology). Success in business.