TY - BOOK AU - Verbeke,Alain ED - Cambridge University Press. TI - International business strategy: rethinking the foundations of global corporate success SN - 9781107027893 ( hbk) PY - 2013/// CY - Cambridge PB - Cambridge University Press KW - International business enterprises KW - Management KW - manegement case studies KW - case studies KW - Strategic planning KW - Case studies N1 - Indeks ER -