Media analysis techniques - Berger, Arthur Asa, 1933- (Thousand Oaks, Calif. : SAGE, 2012)
Techniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity.
Includes bibliographical references (p. 247-251) and indexes.
Keywords: Mass media -- Methodology; Mass media criticism