Dominick, Joseph R. <br/><br/>
The dynamics of mass communication :  media in transition / 
Joseph R. Dominick. 
 - 12th ed. 
 - New York :  McGraw-Hill,  2013. 
 - xxi, 470 p. :  ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780073526195 (pbk.)  RM468.87 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.