TY - BOOK AU - Gerson,Richard F. TI - Mengukur kepuasan pelanggan T2 - Seri panduan praktis SN - 9794421081 (pbk.) PY - 2004/// CY - Jakarta, Indonesia PB - Penerbit PPM KW - Consumer satisfaction KW - Customer services KW - Evaluation N1 - Judul asli; Measuring customer satisfaction ER -