How they started : global brands : how 21 good ideas became great global businesses /
How they started : global brands : how twenty one good ideas became great global businesses.
edited by David Lester.
- Petaling Jaya : Advantage Quest Publications, 2011.
- 211 pages : illustrations ; 23cm.
- How they started series .
- How they started series. .
9789833832019 (pbk.) : RM34.90
New business enterprises--Case studies. Brand name products--Case studies. Business enterprises.