Urban, Glen L. <br/><br/>
Design and marketing of new products / 
Glen L. Urban, John R. Hauser 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  1980 
 - 618 p. :  ill. ;  24 cm. 
 - Prentice-Hall International series in management .
<br/><br/>Bibliography : p. 583-608 
<br/><br/><label>ISBN: </label>0132012693 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products<br/>Design, Industrial--United States