Hair, Joseph F. <br/><br/>
Marketing research :  in a digital information environment / 
Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. 
 - 4th ed. 
 - Boston :  McGraw-Hill Irwin,  2009. 
 - xxiv, 690 p. :  col. ill. ;  26 cm. 
<br/><br/> Subtitle on 3rd ed., 2006 varies. 
<br/><br/>Includes bibliographical references (p. 651-661) and indexes. 
<br/><br/><label>ISBN: </label>9780071270106 (pbk.)  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.