Morrison, Alastair M. <br/><br/>
Hospitality and travel marketing / 
Alastair M. Morrison. 
 - 4th Ed. 
 - Clifton Park, NY :  Delmar Cengage Learning,  2010. 
 - xxv, 786 p. :  ill. (some col.)  ;  27 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781418016555 (hbk.) 1418016551 (hbk.) 1435486862 (pbk.) 9781435486867 (pbk.)  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.<br/>Tourism--Marketing.