Osman Md. Zain Derteminants of loyalty patronage behaviour [microform] / by Osman Md Zain - Bangi : Universiti Kebangsaan Malaysia, 1994 - 5 microfisches ; 11 x 15 cm. Also available in print form Thesis (Doctor of Philosophy) - University of Wollongong, 1994 Subjects--Topical Terms: Consumer behaviorPatron and clientLoyalty