Hanan, Mack. Consultative selling : the Hanan formula for high-margin sales at high levels / Mack Hanan. - 8th ed. - New York : American Management Association, 2011. - xxiv, 232 p. : ill. ; 24 cm. Includes index. ISBN: 9780814416174 RM92.01 0814416179 Subjects--Topical Terms: Selling.Selling--Key accounts.