TY  - BOOK
AU  - Lavin,Frank
AU  - Cohan,Peter
TI  - Export now: five keys to entering new markets 
SN  - 9780470828168
PY  - 2011///
CY  - Singapore
PB  - John Wiley & Sons (Asia)
KW  - Export marketing
N1  - Includes index
ER  -