Stansfield, Richard H. <br/><br/>
The Dartnell advertising manager's handbook / 
by Richard H. Stansfield 
 - 2nd ed. 
 - Dartnell Corp. :  Chicago,  1977 
 - 1503 p. :  ill. ;  23 cm. 
<br/><br/> Title on spine: Advertising manager's  handbook  Running title: The Dartnell advertising handbook  Includes index 
<br/><br/><label>ISBN: </label>0850130840 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Handbooks, manuals, etc.