TY  - BOOK
AU  - French,Jeff
AU  - Reynolds,Lucy
AU  - Merritt,Rowena
TI  - Social marketing casebook
SN  - 9780857025432 (hbk.)
PY  - 2011///
CY  - Los Angeles, CA.
PB  - SAGE
KW  - Social marketing
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -