Czinkota, Michael R. <br/><br/>
International marketing / 
Michael Czinkota, Ilkka A Ronkainen ; [adapted by] Catherine Sutton-Brady, Tim Beal. 
 - 2nd. Asia-Pacific ed. 
 - Victoria :  Cengage Learning Australia,  2011. 
 - xxiii, 660 p. :  ill. ;  26 cm. 
<br/><br/> Previously published by South-Western cengage Learning as International Marketing by Michael Czinkota and Ilkka A.Ronkainen. Authorised adaptation of the ninth edition by South-Western Cengage Learning.  Buku bacaan asas fakulti 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780170186964 (pbk.)  RM471.25 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.