Corporate entrepreneurship : how to create a thriving entrepreneurial spirit throughout your company /
Robert D. Hisrich and Claudine Kearney.
- New York : McGraw-Hill, c2012.
- xi, 337 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Entrepreneurship and corporate entrepreneurship -- Behavioral aspects of corporate entrepreneurship -- Understanding and managing the entrepreneurial process -- Identifying, evaluating and selecting the opportunity -- Locating the venture in the organization -- Organizing the venture -- Controlling the venture -- The internal politics of venturing -- Developing the business plan -- Selecting, evaluating and compensating corporate entrepreneurs -- Funding the venture -- Implementing corporate venturing in your organization.