TY  - BOOK
AU  - Hirst,Martin
AU  - Harrison,John
TI  - Communication and new media: from broadcast to narrowcast 
SN  - 9780195553550 (pbk.)
PY  - 2007///
CY  - South Melbourne, Vic.
PB  - Oxford University Press
KW  - Communication
KW  - Mass media
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/enhancements/fy0725/2007367472-d.html
ER  -