Review of marketing research / editor Naresh K.Malhotra. - Armonk : M.E. Sharpe, 2005- - v. : ill. ; 24 cm.

Includes bibliographical references.

9780857244758 (hbk. : v. 7) RM289.44 9780765621276 (hbk. : v. 6) RM289.44


Marketing research.
Research, Industrial.