Cybermarketing : how to use the superhighway to market your products and services - Bickerton, Pauline; Bickerton, Matthew; Pardesi, Upkar (Oxford : Butterworth-Heinemann, 1996)
Published on behalf of The Charted Institute of Marketing
Book is accompanied by one diskette, entitled'Cybermarketing : how to use the superhighway to market your products and services', bearing the same call number and available at Bahagian Koleksi Media.
Keywords: Internet advertising; Internet marketing; Internet (Computer network)